Time is the best gift
SEPTEMBER BRIEF
Problem
Due to long distances and the frantic pace of life people in big cities have less time to spend with loved ones and feel loneliness. Since the world faced Covid-19, people value time shared with their relatives even more.

Idea
There is no need to spend precious time during the Xmas period on a hustle and bustle and hours of queues in overcrowded shops. It's better to buy gifts online and free up the weekend to visit friends or parents. After all, there is no gift better than attention and minutes spent together.

Placement
Billboards will be placed next to shopping centers. The ad will contain motivating messages such as "Shopping evening or a warm visit to your mom? Come on. She is waiting." or "Shopping evening or a pizza party with friends? Come on. They are waiting.".

When did you visit your parents?
Made on
Tilda